The podcast arm of Spread Media Studios

Podcasts you’re in the room for.

Most podcasts are a microphone, a guest and a list of questions. We build every show around an experience, something that happens in the room, and let the conversation grow out of it.

Meet the shows Request the EPK

How we make podcasts

Experience, not interview.

The usual

  • A guest in a chair
  • A list of questions
  • Answers they’ve given before
  • A plug at the end

Spread Media

  • Something happens in the room
  • A ritual the audience knows by heart
  • Stories nobody has asked for yet
  • A world that keeps going between episodes

What that means

Four rules for every show.

  1. 01

    Put something in the room.

    A strain picked, rolled and passed. Fingers crossed before the first question. The experience comes first, and the talk follows it somewhere a question never would.

  2. 02

    Rituals, not run-throughs.

    The same beats every episode give listeners something to look forward to and give guests permission to relax. By episode five, the format breathes on its own.

  3. 03

    Talk to the people nobody interviews.

    The set dresser, not the star. The inventor still at the napkin stage, not the CEO. People with no PR agenda tell the truest stories.

  4. 04

    Make it bigger than the audio.

    Every show gets a home that keeps going between episodes: invite-only premieres, an odds board, follow-ups, and games and video from the Play side of the studio.

In production

Two shows. Two experiences.

Season one · Pre-production · Toronto

Puffing On. Puffing With.

A film podcast about life with cannabis. Two hosts, one guest from the crew side of film and television, and a catalogue film everyone has already seen.

The experience: the bud tender picks and rolls the night’s strain for the guest, explains the choice, and it’s a puff and pass to the left.

puffingonpuffingwith.com →

In development · New episodes on Thursdays

Bad Ideas

Inventors and the ideas everyone told them were bad. Two inventors an episode, fifteen minutes each: the napkin, the build, the mess and the odds.

The experience: fingers crossed, the napkin question, and honest odds on success that we keep tracking for months after the episode.

badideasonlyonthursday.com →

Work with us

Built in, not bolted on.

For networks, platforms and partners. Because every show is built on a ritual, sponsors get a natural place inside the episode, not an ad break bolted onto it. The bud tender’s pick is cannabis education the audience actually wants.

Request the EPK for the slate, formats and audience, or write to Connect@spreadmediastudios.com.

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The universe

Elsewhere at Spread Media Studios